Tips and techniques for photographers at all levels. Covers digital photography and image manipulation with Photoshop.
MacWorld
Product Cloud
Available for local and destination weddings and portrait sessions. Each project is different, so contact me for an exact quote. Portrait sessions start at $300 and wedding coverage begins at $3,000. Typical wedding fees are about $5,000 - Send an email to me.
Last week, I got up early and went to the Bolsa Chica wetlands, about 6AM -- that's half an hour before sunrise, this time of year. There was one other photographer, but by 7AM, there where about 30 guys with cameras. When the photographers outnumber the birds, it's time to go back to bed.
This was shot with a Nikon D-700, f:8, 1/4000, ISO 1250. The lens was a Nikon 50mm. 1.8.
Last night, I saw a lot of cloud cover, but took a chance there there might be some of the sunset breaking though, so I grabed a tripod and camera and went down to the Huntington Beach pier.
This was the reward.
f:8, 1/100, 6400
On this one, I reduced the grain "noise" a little, but shooting wide open and lowering the sensitivity to ISO 3600. f:1.8, 1/250. The white spec, on the left of the image, is a small airplane.
We met Donny and friends, visiting from Indiana. I should have shot at a higher shutter speed, to prevent the people from blurring, but decided that the back ground was more important. The foreground was lit by street lights, so I did some minor color (white balance) correction in Photoshop, to save the sunset, but take out some of the orange tint on the foreground. Otherwise, all of these images are straight out of the camera, except for resizing for the web.
We got up this morning and walked down to the beach for coffee and a muffin. There was a heavy marine layer, so it was cool to the runners and walkers.
This was shot with my wife's Nikon Coolpix P5000 point and shoot, on program mode. I fired the built-in flash through a Gary Fong Delta Diffuser. I really didn't need the flash, but had it turned on from some previous shots, where I wanted some fill, because of the overcast.
I love the P5000. Actually, I'm a big fan of P&S cameras for casual use. There was no way I was going to carry a DSLR and lens on an early morning walk, but the P&S just goes into a pocket. I'll paraphrase, but someone once said that the best camera is the one you have with you when the image appears. This was about 7AM, and getting myself to the PCH (Pacific Coast Highway) was hard enough, without carrying a heavy camera.
About mid-morning, I decided to shoot some of the local parade. I was mainly interested in shooting narrow depth-of-field portraits of participants, as well as viewers alone the parade route.
I love to have the image jump off the blurred background. For those who don't know, long focal lengths and wide apertures are the key to limited depth-of-field photos.
In most of the above, I shot at f:2.8 and near 200mm. The lens was a borrowed 80-200 -- non-VR. On a few shots, I closed to about f:11. I put the camera on Aperture priority, because I wanted to maintain the wide aperture, to guarantee the narrow DOF. The sky was nice and sunny, by about 10AM, so I knew that my shutter speeds would be very fast. I put the camera, a Nikon D70s, on a monopod. The monopod was not needed to steady the camera. It's just that I knew I'd be standing along the street for a couple hours, and the camera and lens would be getting heavy.
When you click on the image, bellow, you'll be taken to a Picasa Album. There are a couple photos of helicopters and jets flying by. You will probably notice some spots on the image. That's an indicator of a dirty sensor, so cleaning it will be my next project.
A number of years ago, I was one of two partners in a small, regional ad agency. We served a number of local hospitals, some ethnic food distributors, and the formed phone company - Pacific Bell. Our annual billing was just over $1 million. That's not a lot of money for an ad agency, but we were small and had low overhead.
My partner was the 'outside sales rep' -- he got the doors open so I could make presentations. We had some contract graphics designers and a copy writer. I also did copy writing, produced videos and TV commercials, and handled the commercial photography.
We won a few national awards, but, in the late 1990s, many local hospitals were being acquired by hospital management companies and many small hospital groups were being bought by larger groups. Each time this happened, the larger company would have their own ad agencies. Sometimes we were able to compete with the bigger ad agencies, and sometimes we weren't even given the opportunity.
Eventually, we decided to close the agency. Actually, I stayed on for a while, because I had a studio attached to the offices, but that, eventually, became much more than I needed. My expenses were over $4,000 a month. Even now, that's a lot of money, but prior to the year 2000, I rally had to attract a lot of clients to justify it.
I just didn't enjoy the constant beating of the bushes to get and keep advertising clients and when I got new clients, it was a full-timer job to service them. And, honestly, I just wasn't all that happy doing 'commercial' photography.
Once I decided to close the doors, I didn't have daily access to a well equipped studio, so I began to think of other ways to make money as a photographer.
Weddings and other events became the answer, but you don't just decide to be a wedding photographer, on Wednesday, and have a job on Saturday. People book their photographer 6-18 months before the ceremony. Fortunately, I had always shot a few wedding every year, so I had some work on the books, but I needed to generate some cash almost immediately.
I remembered going to an amusement park and while standing in line, a photographer came down the line, snapping pictures and handing out a small card. Now, this was pre-digital, and there was a kiosk where you could go to see the pictures. They would give you a small print, make a pin-on button, and a few other trinkets. Then I remembered seeing an old photo of my parents. It was a black and white, taken in a nightclub at the end of World War II. It was probably a 5x7 or 8x10, in a folder with the name of the club on it.
How many times have you gone to dinner and a pretty girl, with a basket of roses approached you?
I picked two local restaurants and approached the owners. They were both family owner places - not large chains. I talked to them, offered 10% of anything I made, and one agreed immediately.
I didn't go to the expense of having custom folders made, but I printed some flyers. On the flyers, I show three sizes: 4x6, 5x7, and 8x10 - I used an actual photo and just overlaid the smaller sizes on top of the 8x10. I though that was better than just drawing an outline. On the flyer, I had y web address. I didn't yet have an ecommerce site, so customers had to call or email. That was almost eight years ago, Today, it would be a lit easier. Everyone has internet access and ecommerce sites are inexpensive or free, and almost automatic.
OK, so here's what I did. After getting an agreement with the owner, I showed up at the two busiest nights - in this case, Wednesday and Saturday. After a few nights, he agreed to put a flyer and a small poster board display of images from the previous evenings. People would stop and look at them and even ask what nights the photographer was available!!!
I'd dress nicely - usually a blazer and open-neck dress shirt. Check the style of the customers and dress in a similar fashion. The best time to approach a table seemed to be right after the dinner order was taken. Once the food arrives, people don't want to be bothered -- and they my has spinach in their teeth :-).
I didn't normally ask if they wanted a photo. I'd just motion for them to squeeze together. Nearly always, they'd do it. At times, I could sense that they didn't want a record of the occasion. That might have been when they were having dinner with someone they weren't supposed to be having dinner with!!
I'd hand them a flyer -- with a business card stapled to it - and tell them that their samples would be online with about 4 hours. Surprisingly, I would get orders that night.
I won't tell you that I ever got a lot of repeat business from those couples - none ever called me to shoot their wedding - but I did get some birthday parties and a few family portraits. As my website improved, my volume of 'add-on' inquiries did increase. Also, I think that most of the restaurant's clientele were married couples and families. Had I picked a more 'romantic' location, I might have gotten other types of work.
After about 3-4 weeks, I went back to the other restaurant - the one that turned me down - and made a second presentation, based on my experience at the first place, and they agreed, so I added Friday evening and Sunday brunch.
I only did this for about five months. In that time, I was finding corporate events, more weddings, and even some commercial work from previous clients, so I decided to give myself some nights off.
Was it enough to pay all the bills? No, not at that time. Probably not now, either. But, today, it is much easier. You have many more ecommerce options. You could even use your laptop to set up a slide show, if there is space near the register. One of my former interns does this. The restaurant is so supportive that they even allow the customers to add the print sales to their dinner checks. She feels that this is the perfect way to do it. People are happy, feeling good, and have their credit cards in their hands :-) This venue has a trio that plays music throughout the evening, and they make several announcements about the photographer and the slide show.
She says that she does make enough, each week, that she can cover the cars payment. Money from the other weeks goes into her equipment fund. So far, she managed to buy new laptop and a spare camera body.
If you are just starting out, or looking for a way to keep your day job, while getting some experience this is an inexpensive way to get started.
I'd love to hear of your experiences.
OK, what do you need to get started? First, any consumer level digital SLR. I prefer Nikon, so a Nikon D80, would be a great choice. A kit lens will work - the one that probably came with your camera. Most of the lenses that come with today's DSLRs are zooms with Nikon 18-55mm or 70mm focal range. I used a Nikon 24-120mm. You'll need a decent on-camera flash. For Nikon, consider the SB-800 Speedlight-- or SB-600 (Not the SB-400). You don't need a flash bracket, but you will want a Gary Fong Lightsphere or Gary Fong Whaletail. If you are just starting out, I'd go with a Cloud Lightsphere. If you have lots of experience with flash - and bouncing the flash (or want to use multiple, off-camera flashes) - consider the more versatile Whaletail.
Scroll down this blog for a couple of videos on how to use the Lightsphere or Whaletail.
Do you ever go to the dictionary or encyclopedia to look up something and end up looking at dozens of other entries?
Yourtube is something like that. Today, someone sent me a link to a video on the Gary Fong Lightsphere. I went to look at it and found that the creator had links to several other 'movies'. One was to a series of movies from a South American photographer named Martin Crespo.
To quote Martin:
"This is my first short movie, done entirely with photo sequences from my Nikon D50, with non professional actors, original soundtrack and ambient sound (masterized). Three days "filming" (15.000 photos) and 2 months in the editing room and reconstructing the sound."
In other words, he created a movie just from still photographs - 15,000 ofthem!
I'll post the Trailer to his movie, but you should go to his youtube page and see his other work.
Most of you know that I use Nikon. Yesterday, I talked about getting on the waiting list for the D-300. In the iterest of equal time, it is only fair to tell you that Canon has new 21meg camera -- as well as the 40D - which is a prosumer model.
Get on the waiting list (40D shipping in September, and the 1DS-Mark III will ship in November). For a look at the new Canon offerings, go here. There is an interesting audio interview with Canon's Mark Westfall.
To be fair, I did shoot Canon SLRs for several years, before I went digital -- which will six years ago this weekend Labor Day).
OK – I didn’t write this – this is directly from the Nikon marketing material – but it’s still exciting, if you are a Nikon shooter. Chris James first sent me the information, a few days ago, and now Ritz Camera is taking waiting list orders. (I bought my first DSLR – a Nikon D-100 – after being on a waiting list).
“The D-300 will be available from The Nikon Store @ RitzCamera.com beginning in November 2007 for an estimated selling price of $1,799.95**. ENTER "d-300" IN THE search box. With the introduction of the D300, Nikon's current lineup of digital SLR cameras now includes the new D3, D2XS, D300, D200, D80, D40x and D40.
“Nikon's D200 digital SLR camera was a runaway success for because it embodies everything that performance-conscious photographers demanded. With the D300, Nikon has raised the bar with remarkable new features, greater resolution and speed, and even higher image quality. The D300 delivers an unmatched combination of quality, performance and value that's hard for discerning photographers to resist.”
From time to time, I will post information about a piece of equipment that I think is worth noting. This is the new Nikon P5000. It is an amazing little camera. Not to bore you with technical details, but it is a 10 mega pixel digital camera with both program modes and full manual capability.
It is a really great camera for learning about aperture and shutter speeds, without spending thousands of dollars on a DSLR (digital single lens reflex) and lenses. Nikon developed VR Image Stabilization - vibration reduction - for its pro lenses, to minimize camera shake. It now carries the technology to its newest point-and-shoot digital camera. Combined with a sensitivity of up to ISO 3200, and you will be able to shoot long after the other compact cameras have been put away.
Speaking of compact, this is the perfect camera for a pro shooter to carry all the time. How many great shots have you missed because your regular DSLR is just too big to carry when you go out to run errands, take a walk on a Sunday afternoon, or just plain don't want to carry a lot of stuff? It has a 3.5x optical zoom.
To be fair, this is a link to my Amazon affiliate page. I do get a small portion of the sales -- and it helps keep this site available to you. That being said, I will only recommend those products that I believe in. Now, for you Canon shooters, please don't let the fact that I mostly recommend Nikon stuff make you think that I don't like Canon -- I do like Canon -- but I use Nikon. Just a personal choice.
Unlimited photo storage and sharing - FREE Trial of SmugMug
Videomaker Magazine - FREE Issue
At Videomaker our mission statement is “To empower people to make videos in a way that inspires, encourages and equips for success. We do this by building a community of readers, web visitors, viewers, attendees, and marketers.